Memery Crystal advises on the Sale of West Bromwich Albion Football Club


At a glance

Memery Crystal is pleased to announce that it has advised long-standing client, Jeremy Peace, on the sale of the entire issued share capital of West Bromwich Albion Holdings Limited (“WBA Holdings”), controlling shareholder of West Bromwich Albion Football Club Limited, to Chinese investors.

WBA Holdings owns approximately 88% of West Bromwich Albion Group Limited, the parent company of West Bromwich Albion Football Club Limited, the Premier League football club.

The sale, for an undisclosed sum, was made to Shanghai-based buyer, Yunyi Guokai (Shanghai) Sports Development Limited, a company controlled by Guochuan Lai.

The deal remains conditional on various matters including change of control consent from the Financial Conduct Authority.

The Memery Crystal team comprised Client Partner, Greg Scott together with Associate, Negin Kalkan (Corporate); Solicitor, Karl Williams (Corporate); Senior Associate, Simon Robinson (Real Estate), Partner, Tim Crosley (Tax) and Solicitor, Lara Shillito (Employment).

Greg Scott, Partner

“We are delighted to have worked with Jeremy on such a significant transaction, and we wish the future owners of WBA great success in taking the club forward.”

Nick Davis, Chief Executive

“This transaction showcases Memery Crystal’s ability to work on high profile international deals. It also demonstrates the ongoing trend we are seeing for overseas, and particularly Chinese, investment into the UK in general, and the football sector, in particular.”

Further information

Memery Crystal
Kate Ewings
Tel: +44 (0)20 7242 5905

Celicourt Communications
Joanna Boon
Tel: +44 (0) 207 520 9265

Learn more

Greg Scott

Contact Greg Scott

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